About Olivia
Hi, I’m Olivia Fiscus — CEO and Founder of Over Fences Marketing. With a Marketing degree from St. Edward’s University and over 16 years of hands-on experience in the horse industry only at the age of 26, I bring a unique combination of professional marketing expertise and deep equestrian knowledge to every project.
As a lifelong rider and horsewoman, I’ve spent years selling, sourcing, and marketing horses across disciplines. While my roots are in the hunter/jumper world, I’m continually expanding my knowledge — especially in sporthorse breeding and bloodlines. I purchased a young hunter prospect 2 years ago with the goal of learning from the ground up, both in the saddle and in the hunter breeding side of this industry.
I specialize in digital marketing and content creation tailored specifically to the equine industry. My natural business sense, creativity, and genuine passion for the horse world help me connect with clients and audiences in a way that feels authentic, effective, and results-driven.
Whether you’re looking to promote a sale horse, find a new horse, grow your online presence, or give your equine business a polished, professional edge — I’m here to help you make it happen.
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Why I Started Over Fences Marketing
As a lifelong horse lover and active part of the hunter/jumper community, I saw how many incredible equestrian businesses struggled to truly showcase their story online. What started as a passion for horses naturally turned into a passion for helping riders, trainers, and barns grow their brands with confidence. I understand the industry, the language, and the level of professionalism our world expects — and I love helping my clients create a digital presence that reflects the same dedication they bring to the barn every day.
A Few of My Favorite Coworkers
Billy Bob is my adventurous 5-year-old Blue Heeler, rescued from Austin Pets Alive. He’s always ready to hit the trail—or really, go anywhere I go!
Dexter is a 7-year-old Blue Heeler. He’s technically a ‘permanent resident’ at my parents’ house now—my mom totally stole him when I left for college! But don’t worry, he’s still my boy at heart.
Remington is a very sweet 3-year-old GSP. She was supposed to be my trusty hunting buddy, but somewhere along the way, she decided being a pampered house pup was more her style!
Picture Bliss OOM
Harlow came into my life as a weanling, full of promise and potential as my next hunter prospect. From day one, she’s carried herself with a quiet confidence and effortless grace that’s truly something special. I’m so excited to keep growing with her—alongside my trainers—and see where this journey takes us!
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Harlow was bred by Marabet Farm and she is by Bliss MF out of a Paparazzo mare - combining proven talent and excellent bloodlines.
Our Mission
At Over Fences Marketing, our mission is to elevate equestrian brands by combining passion for the sport with cutting-edge digital strategies. We specialize in social media management, website updates, equine sales, and horse scouting—providing personalized solutions that connect the right horses, people, and opportunities. With every post, page, and partnership, we’re dedicated to showcasing your brand, one jump at a time.
